Crow Shell Marketing consults on marketing for podcasts. Using digital marketing strategies, I help podcasters and radio producers find and grow audiences.
Last week, I binged a seven-episode series from the Danish podcast Third Ear called "Kvinden med den tunge kuffert" (The woman with the heavy suitcase), a cult favorite in Denmark and the country's pinnacle of immersive sound documentary (if you understand Danish, you owe it to yourself to listen). Produced in collaboration with the Danish newspaper Politiken, the series meanders in a deeply engaging true-crime narrative, mercifully without ads…
I've been devouring the new podcast from the New York Times, Caliphate, which follows Rukmini Callimachi in her reporting on ISIS. As she weaves deeper into the web that is the Islamic State, trying to understand the network by asking, "who is it we're really fighting?" she sets the stage for a deeply cinematic and suspenseful story. But I'm not here to talk about the narrative structure or the sound design of the podcast; rather, I want to trace a thread…
It started with a blurb in Vulture: "Launch is essentially StartUp, but for writing a novel." As the daughter of two writers who have been in and out of the publishing world for decades, I was intrigued to hear about all the things that don't…
Something you should know about me is that I get anxious. Whether from insatiable curiosity or self-imposed pressure to achieve (likely both), I tend to count days and hours in terms of how...
It happened. I turned 30. Woe is me. Just kidding--but this milestone has been accompanied by certain clichés: hangovers are more severe, working out is becoming necessary, and I've somehow started to feel like it's really...
It seemed weirdly epic, Sunday night, to be sitting in the dark in K's apartment, binge-watching Season 5 of Girls in preparation for that night's premiere of the final season. Back in 2013 I wrote about feeling like an 'emerging adult' as I…
